March 2011

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DIAMOND IDEALS
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18 Mar Kim Kardashian’s $1 Million Lollipop

Kim Kardashian is the endorsement diva. She shills for the Famous Cupcake Store, Bongo Jeans, Travis Barkers Famous Stars and Straps Clothing Line, Balenciaga Shoes, Muscle Flex VATA Athletic Wear, Carl’s Jr., Perfect Skincare Products, Kardashian Glamour Tan, and Idol White Teeth. She also works…

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11 Mar The Jewelry Of Gloria Swanson

Headed to Paris soon and in the market to buy a diamond?  Christie’s Paris will be auctioning legendary actress Gloria Swanson’s 5.1-carat, rectangular cut diamond ring on May 23. Let’s take a look at some of her jewels.

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04 Mar World’s Largest Yellow Pear Shape Diamond

We’ve seen an explosion of colored gems on the runway during Awards season and sales on sapphires have risen since Prince William proposed to Kate Middleton with Diana’s ring. But it’s not just gems that are available with a boost of color. It’s also diamonds!…

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